MERITA: Sales Boost Campaign

Advertising / Creative campaigns / Graphic design

2024

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CHALLENGE

The client approached us aiming to increase brand awareness, drive website traffic, and improve ROI on Meta advertising. Our primary goal was to achieve at least a twofold increase and ensure more effective advertising results.

ACTIONS

We conducted a thorough analysis of previous actions, developed a new advertising plan, and created visually engaging content. We launched ads on the Meta platform, continuously optimizing campaigns based on performance results. Together with the client, we addressed tracking issues, built new audiences, and contributed to the preparation of promotions and special offers.

RESULTS

Over three months, ROAS in conversion campaigns doubled, and website traffic increased, with cost per click 3–4 times lower than the market average. By running multiple conversion and traffic campaigns, we achieved significant reach.

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